{"id":17533,"date":"2019-05-14T15:09:11","date_gmt":"2019-05-14T13:09:11","guid":{"rendered":"https:\/\/comhel-kertushaj.savviihq.com\/?post_type=emailmark_klantcases&#038;p=17533"},"modified":"2020-08-21T14:59:13","modified_gmt":"2020-08-21T12:59:13","slug":"ing-businessboost-event","status":"publish","type":"emailmark_klantcases","link":"https:\/\/hellodialog.com\/nl\/e-mailmarketing\/cases\/ing-businessboost-event\/","title":{"rendered":"Klantcase: ING Business Boost Event"},"content":{"rendered":"\n<p>ING hoeven wij natuurlijk geen introductie te geven. Maar misschien het door ING georganiseerde evenement BusinessBoost Live wel. Dit jaarlijks terugkerende evenement vindt plaats in Ahoy Rotterdam en richt zich op ondernemers. Op dit evenement van wereldniveau komen topsprekers die thema\u2019s aansnijden als innovatie, personeel, klanten en financi\u00ebn. <\/p>\n\n\n\n<h3 class=\"wp-block-heading\">We nemen je graag mee&#8230;<\/h3>\n\n\n\n<p>Het doel is dus duidelijk. Tijd om aan de slag te gaan. In de kick-off zijn we begonnen met uitwerken van een planning. Oftewel, wanneer is de eerste aankondiging, wanneer begint de verkoop van tickets en wanneer wordt de line-up bekend gemaakt. Aan de hand hiervan zijn we een campagneplanning gaan maken, waarin we rekening hielden met goede verzenddagen en tijdstippen. Vervolgens zijn we aan de slag gegaan met het ontwerpen van converterende, responsieve e-mailcampagnes.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">E-mails die doen wat ze moeten doen: converteren!<\/h3>\n\n\n\n<figure class=\"wp-block-image\"><img fetchpriority=\"high\" decoding=\"async\" width=\"978\" height=\"600\" src=\"https:\/\/hellodialog.com\/wp-content\/uploads\/2019\/06\/BB-hd-template.jpg\" alt=\"\" class=\"wp-image-18647\" srcset=\"https:\/\/hellodialog.com\/wp-content\/uploads\/2019\/06\/BB-hd-template.jpg 978w, https:\/\/hellodialog.com\/wp-content\/uploads\/2019\/06\/BB-hd-template-300x184.jpg 300w, https:\/\/hellodialog.com\/wp-content\/uploads\/2019\/06\/BB-hd-template-768x471.jpg 768w\" sizes=\"(max-width: 978px) 100vw, 978px\" \/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\">Een uitverkocht Ahoy Rotterdam!<\/h3>\n\n\n\n<p>Na een aantal intensieve maanden van\nsamenwerken, werd het doel, Ahoy Rotterdam uitverkopen behaald. Prachtig\nnieuws, maar ook gekeken naar de statistieken van e-mailcampagnes. In de\naanloop naar het evenement behaalde ING een gemiddelde open rate van 61% en een\nclick throught rate van 22%. <\/p>\n","protected":false},"excerpt":{"rendered":"<p>ING hoeven wij natuurlijk geen introductie te geven. Maar misschien het door ING georganiseerde evenement BusinessBoost Live wel. Dit jaarlijks terugkerende evenement vindt plaats in Ahoy Rotterdam en richt zich op ondernemers. Op dit evenement van wereldniveau komen topsprekers die thema\u2019s aansnijden als innovatie, personeel, klanten en financi\u00ebn. We nemen je graag mee&#8230; Het doel&#8230;<\/p>\n","protected":false},"featured_media":19348,"template":"","class_list":["post-17533","emailmark_klantcases","type-emailmark_klantcases","status-publish","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.2 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>E-mailmarketing Klant Voorbeeld: ING Businessboost Event<\/title>\n<meta name=\"description\" content=\"Na een aantal intensieve maanden van samenwerken, werd het doel, Ahoy Rotterdam uitverkopen behaald. Benieuwd hoe? Lees dan snel de klantcase...\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/hellodialog.com\/nl\/e-mailmarketing\/cases\/ing-businessboost-event\/\" \/>\n<meta property=\"og:locale\" content=\"nl_NL\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"E-mailmarketing Klant Voorbeeld: ING Businessboost Event\" \/>\n<meta property=\"og:description\" content=\"Na een aantal intensieve maanden van samenwerken, werd het doel, Ahoy Rotterdam uitverkopen behaald. Benieuwd hoe? Lees dan snel de klantcase...\" \/>\n<meta property=\"og:url\" content=\"https:\/\/hellodialog.com\/nl\/e-mailmarketing\/cases\/ing-businessboost-event\/\" \/>\n<meta property=\"og:site_name\" content=\"Hellodialog\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/Hellodialog\/\" \/>\n<meta property=\"article:modified_time\" content=\"2020-08-21T12:59:13+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/hellodialog.com\/wp-content\/uploads\/2019\/05\/tafel_2-e1562590702192.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1000\" \/>\n\t<meta property=\"og:image:height\" content=\"375\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Geschatte leestijd\" \/>\n\t<meta name=\"twitter:data1\" content=\"1 minuut\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/hellodialog.com\/nl\/e-mailmarketing\/cases\/ing-businessboost-event\/\",\"url\":\"https:\/\/hellodialog.com\/nl\/e-mailmarketing\/cases\/ing-businessboost-event\/\",\"name\":\"E-mailmarketing Klant Voorbeeld: ING Businessboost Event\",\"isPartOf\":{\"@id\":\"https:\/\/hellodialog.com\/nl\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/hellodialog.com\/nl\/e-mailmarketing\/cases\/ing-businessboost-event\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/hellodialog.com\/nl\/e-mailmarketing\/cases\/ing-businessboost-event\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/hellodialog.com\/wp-content\/uploads\/2019\/05\/tafel_2-e1562590702192.jpg\",\"datePublished\":\"2019-05-14T13:09:11+00:00\",\"dateModified\":\"2020-08-21T12:59:13+00:00\",\"description\":\"Na een aantal intensieve maanden van samenwerken, werd het doel, Ahoy Rotterdam uitverkopen behaald. Benieuwd hoe? Lees dan snel de klantcase...\",\"breadcrumb\":{\"@id\":\"https:\/\/hellodialog.com\/nl\/e-mailmarketing\/cases\/ing-businessboost-event\/#breadcrumb\"},\"inLanguage\":\"nl-NL\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/hellodialog.com\/nl\/e-mailmarketing\/cases\/ing-businessboost-event\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"nl-NL\",\"@id\":\"https:\/\/hellodialog.com\/nl\/e-mailmarketing\/cases\/ing-businessboost-event\/#primaryimage\",\"url\":\"https:\/\/hellodialog.com\/wp-content\/uploads\/2019\/05\/tafel_2-e1562590702192.jpg\",\"contentUrl\":\"https:\/\/hellodialog.com\/wp-content\/uploads\/2019\/05\/tafel_2-e1562590702192.jpg\",\"width\":1000,\"height\":375,\"caption\":\"Hellodialog klanten\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/hellodialog.com\/nl\/e-mailmarketing\/cases\/ing-businessboost-event\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/hellodialog.com\/nl\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"E-mailmarketing Klantcases\",\"item\":\"https:\/\/hellodialog.com\/nl\/e-mailmarketing\/cases\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Klantcase: ING Business Boost Event\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/hellodialog.com\/nl\/#website\",\"url\":\"https:\/\/hellodialog.com\/nl\/\",\"name\":\"Hellodialog\",\"description\":\"Klanten vinden. Klanten binden.\",\"publisher\":{\"@id\":\"https:\/\/hellodialog.com\/nl\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/hellodialog.com\/nl\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"nl-NL\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/hellodialog.com\/nl\/#organization\",\"name\":\"Hellodialog B.V.\",\"url\":\"https:\/\/hellodialog.com\/nl\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"nl-NL\",\"@id\":\"https:\/\/hellodialog.com\/nl\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/hellodialog.com\/wp-content\/uploads\/2019\/07\/logo-hd-header-2.svg\",\"contentUrl\":\"https:\/\/hellodialog.com\/wp-content\/uploads\/2019\/07\/logo-hd-header-2.svg\",\"width\":1,\"height\":1,\"caption\":\"Hellodialog B.V.\"},\"image\":{\"@id\":\"https:\/\/hellodialog.com\/nl\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/Hellodialog\/\",\"https:\/\/www.instagram.com\/hellodialog\/\",\"https:\/\/www.linkedin.com\/company\/hellodialog\/\",\"https:\/\/www.youtube.com\/channel\/UCg1Afapt2k3V9Le62Mdahcg\"]}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"E-mailmarketing Klant Voorbeeld: ING Businessboost Event","description":"Na een aantal intensieve maanden van samenwerken, werd het doel, Ahoy Rotterdam uitverkopen behaald. Benieuwd hoe? Lees dan snel de klantcase...","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/hellodialog.com\/nl\/e-mailmarketing\/cases\/ing-businessboost-event\/","og_locale":"nl_NL","og_type":"article","og_title":"E-mailmarketing Klant Voorbeeld: ING Businessboost Event","og_description":"Na een aantal intensieve maanden van samenwerken, werd het doel, Ahoy Rotterdam uitverkopen behaald. Benieuwd hoe? Lees dan snel de klantcase...","og_url":"https:\/\/hellodialog.com\/nl\/e-mailmarketing\/cases\/ing-businessboost-event\/","og_site_name":"Hellodialog","article_publisher":"https:\/\/www.facebook.com\/Hellodialog\/","article_modified_time":"2020-08-21T12:59:13+00:00","og_image":[{"width":1000,"height":375,"url":"https:\/\/hellodialog.com\/wp-content\/uploads\/2019\/05\/tafel_2-e1562590702192.jpg","type":"image\/jpeg"}],"twitter_card":"summary_large_image","twitter_misc":{"Geschatte leestijd":"1 minuut"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/hellodialog.com\/nl\/e-mailmarketing\/cases\/ing-businessboost-event\/","url":"https:\/\/hellodialog.com\/nl\/e-mailmarketing\/cases\/ing-businessboost-event\/","name":"E-mailmarketing Klant Voorbeeld: ING Businessboost Event","isPartOf":{"@id":"https:\/\/hellodialog.com\/nl\/#website"},"primaryImageOfPage":{"@id":"https:\/\/hellodialog.com\/nl\/e-mailmarketing\/cases\/ing-businessboost-event\/#primaryimage"},"image":{"@id":"https:\/\/hellodialog.com\/nl\/e-mailmarketing\/cases\/ing-businessboost-event\/#primaryimage"},"thumbnailUrl":"https:\/\/hellodialog.com\/wp-content\/uploads\/2019\/05\/tafel_2-e1562590702192.jpg","datePublished":"2019-05-14T13:09:11+00:00","dateModified":"2020-08-21T12:59:13+00:00","description":"Na een aantal intensieve maanden van samenwerken, werd het doel, Ahoy Rotterdam uitverkopen behaald. Benieuwd hoe? Lees dan snel de klantcase...","breadcrumb":{"@id":"https:\/\/hellodialog.com\/nl\/e-mailmarketing\/cases\/ing-businessboost-event\/#breadcrumb"},"inLanguage":"nl-NL","potentialAction":[{"@type":"ReadAction","target":["https:\/\/hellodialog.com\/nl\/e-mailmarketing\/cases\/ing-businessboost-event\/"]}]},{"@type":"ImageObject","inLanguage":"nl-NL","@id":"https:\/\/hellodialog.com\/nl\/e-mailmarketing\/cases\/ing-businessboost-event\/#primaryimage","url":"https:\/\/hellodialog.com\/wp-content\/uploads\/2019\/05\/tafel_2-e1562590702192.jpg","contentUrl":"https:\/\/hellodialog.com\/wp-content\/uploads\/2019\/05\/tafel_2-e1562590702192.jpg","width":1000,"height":375,"caption":"Hellodialog klanten"},{"@type":"BreadcrumbList","@id":"https:\/\/hellodialog.com\/nl\/e-mailmarketing\/cases\/ing-businessboost-event\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/hellodialog.com\/nl\/"},{"@type":"ListItem","position":2,"name":"E-mailmarketing Klantcases","item":"https:\/\/hellodialog.com\/nl\/e-mailmarketing\/cases\/"},{"@type":"ListItem","position":3,"name":"Klantcase: ING Business Boost Event"}]},{"@type":"WebSite","@id":"https:\/\/hellodialog.com\/nl\/#website","url":"https:\/\/hellodialog.com\/nl\/","name":"Hellodialog","description":"Klanten vinden. Klanten binden.","publisher":{"@id":"https:\/\/hellodialog.com\/nl\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/hellodialog.com\/nl\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"nl-NL"},{"@type":"Organization","@id":"https:\/\/hellodialog.com\/nl\/#organization","name":"Hellodialog B.V.","url":"https:\/\/hellodialog.com\/nl\/","logo":{"@type":"ImageObject","inLanguage":"nl-NL","@id":"https:\/\/hellodialog.com\/nl\/#\/schema\/logo\/image\/","url":"https:\/\/hellodialog.com\/wp-content\/uploads\/2019\/07\/logo-hd-header-2.svg","contentUrl":"https:\/\/hellodialog.com\/wp-content\/uploads\/2019\/07\/logo-hd-header-2.svg","width":1,"height":1,"caption":"Hellodialog B.V."},"image":{"@id":"https:\/\/hellodialog.com\/nl\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/Hellodialog\/","https:\/\/www.instagram.com\/hellodialog\/","https:\/\/www.linkedin.com\/company\/hellodialog\/","https:\/\/www.youtube.com\/channel\/UCg1Afapt2k3V9Le62Mdahcg"]}]}},"_links":{"self":[{"href":"https:\/\/hellodialog.com\/nl\/wp-json\/wp\/v2\/emailmark_klantcases\/17533","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/hellodialog.com\/nl\/wp-json\/wp\/v2\/emailmark_klantcases"}],"about":[{"href":"https:\/\/hellodialog.com\/nl\/wp-json\/wp\/v2\/types\/emailmark_klantcases"}],"version-history":[{"count":10,"href":"https:\/\/hellodialog.com\/nl\/wp-json\/wp\/v2\/emailmark_klantcases\/17533\/revisions"}],"predecessor-version":[{"id":19843,"href":"https:\/\/hellodialog.com\/nl\/wp-json\/wp\/v2\/emailmark_klantcases\/17533\/revisions\/19843"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/hellodialog.com\/nl\/wp-json\/wp\/v2\/media\/19348"}],"wp:attachment":[{"href":"https:\/\/hellodialog.com\/nl\/wp-json\/wp\/v2\/media?parent=17533"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}